Ethnography is an approach to understanding. It is the search to find meaning behind things. As an ethnographer, there are many things you have to look for such as, cultural norms, what people say vs. what they do, roles people play, and how they organize things. Before reading this article I had no idea what ethnography was but now that I have read about it I realize what a useful thing it really is. It helps in design because it helps to develop the product further.
Ethnography really helped enhance this project for us because wayfinding is all about the person and helping them find where to go and what not. Having people test out our project really helped us to eliminate the flaws.
No comments:
Post a Comment